Get the software your business needs, at a fraction of the cost.
We love partnering with one business to build a complete solution for its whole industry. You tell us exactly how you work. We build it end to end, to 100% of your requirements, and you pay a fraction of what it would cost to build alone. You'll be running it while your competitors are still making do.
We take on a handful of design partners each year.
The smartest way to get software built for you
Off-the-shelf software makes you change how you work. A from-scratch build costs a lot. A design partnership gives you the fit of the second at a price closer to the first.
Of your requirements, met
Not most of what you need. All of it, built around how your business runs. You help write the requirements, and we build to every one of them.
A fraction of the cost
Because the solution will serve your whole industry, you pay a fraction of what a from-scratch build would cost you alone.
A founding partner rate, locked
Your subscription rate is set when we start and stays locked in. Every improvement we add for the businesses that come after you comes to you too, at that rate.
First in your market
You're running it long before it reaches anyone else in your industry: faster replies, fewer mistakes and a smoother experience your customers notice.
First say on the roadmap
You decide what gets built first, and you keep that first say as the solution grows.
Let us share the results
Once it's working, we write up what changed for your business, with your name or without it, and now and then you take a short call from a business that's considering it.
Your three options, side by side
| Off-the-shelf software | Built from scratch, just for you | Design partnership | |
|---|---|---|---|
| Fits how you work | Partly. You change to fit it | Fully | Fully, to 100% of your requirements |
| Cost to build | None | $$$ | $, a fraction of a full build |
| Monthly cost | $$, and it rises | Your own hosting and upkeep | $, locked at your founding partner rate |
| Your say in what's next | None | Full, and you pay for every change | First say, and improvements are included |
| Keeps getting better | On the vendor's schedule | Only when you pay for it | Yes, as the solution grows |
You're a great fit if…
- Your business runs on a process that generic software doesn't match
- You're juggling spreadsheets, paper or several apps that don't talk to each other
- You want a real say in how your tools work, not a ticket in someone's queue
- You're glad to try new things early and tell us what you think
Any industry
New industries are welcome. Already in one we serve, like CPA firms, law firms, field service, distribution or real estate? Partners shape the next phase of those solutions too.
Built by a team that's been at it since 2006
We've designed and built websites, client portals and custom applications for small businesses for years, and we stay with our clients long after launch. See our work.
Questions about design partnerships
What does it cost?
A fraction of what a from-scratch build would cost, plus a monthly subscription at a founding partner rate that's locked in for you. We're cost-conscious and work with your budget, so we'll scope the first phase around what matters most to you. Every partnership is different, so let's talk through yours.
Who owns the software?
We do, and that's what keeps your cost so low: we can offer the solution to other businesses in your industry later. In return you keep your locked rate, your first say on the roadmap and every improvement we make along the way. Your data is always yours.
How much of my time does it take?
The most at the start, while we learn how you work and agree on your requirements. After that, it's mainly using the software in your day-to-day work and telling us what you think.
Do I have to wait for everything to be finished?
No. We build in phases, starting with the piece that saves you the most, so you're using it early instead of waiting for the whole thing.
What if I already use other software?
Keep it while we build. We can run the new solution side by side with what you have, and move the rest over when you're ready.
How many design partners do you take on?
A handful each year, so each partner gets our full attention. If the timing isn't right for a new partnership, we'll tell you when the next spot opens.